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Kith Teams Up With New Balance For 990v3 Revival

By Riley Jones •

Fieg has long cited the 990 series as a personal favorite

Kith, the New York streetwear label founded by Ronnie Fieg, is collaborating once again with New Balance and United Arrows & Sons to refresh the Made in USA 990v3 sneaker. The release marks the latest installment in a long-running tri-brand partnership that blends American craftsmanship, Japanese design sensibility, and contemporary streetwear aesthetics. The updated model is expected to launch soon as part of Kith’s ongoing 15th anniversary celebrations. The collaboration brings together three distinct influences: New Balance’s heritage of domestic manufacturing, United Arrows & Sons’ refined Japanese approach to casual wear, and Kith’s signature take on elevated street style. This iteration of the 990v3 builds on previous versions that have been praised for their premium materials, including pigskin suede and mesh uppers, as well as the iconic ENCAP midsole technology.

Fieg has long cited the 990 series as a personal favorite, often referencing its role in shaping his early sneaker culture experiences. A Nod To Heritage With Modern Touches The new 990v3 features subtle updates to the classic silhouette while maintaining the shoe’s core identity. Sources close to the project indicate a revised color palette that leans into earthy tones, possibly incorporating suede overlays and tonal branding to reflect the season’s direction. While specific details remain under wraps, the partnership’s history suggests attention to detail in stitching, material quality, and limited availability. Past drops in this line have sold out quickly, often becoming sought-after items in the resale market. How Does This Fit Into Kith’s Anniversary Plans?

As Kith commemorates its 15th year, the brand has been rolling out a series of high-profile collaborations and product drops that highlight its evolution from a downtown boutique to a global lifestyle force.

This New Balance release aligns with that narrative, reinforcing Kith’s ability

This New Balance release aligns with that narrative, reinforcing Kith’s ability to bridge luxury, performance, and culture through strategic partnerships. The timing also coincides with renewed interest in heritage running models, particularly those made in the United States, which have seen a resurgence among both collectors and everyday wearers. Frequently Asked Questions What makes the Made in USA 990v3 different from other versions? The Made in USA 990v3 is constructed in New Balance’s domestic factories using higher-grade materials and stricter quality controls, distinguishing it from globally produced variants. Why does Kith keep revisiting the 990v3 silhouette? Kith has a longstanding appreciation for the 990v3’s design and comfort, and Ronnie Fieg has previously called it one of the most influential sneakers in his personal collection. Will this release be available globally?

Like previous tri-brand collaborations, the sneaker is expected to drop through Kith’s official channels, with limited availability that may include select international partners.